From Sephora to You: Makeup and Skincare Guidance from a Consultant's Daughter

At The Edge, we pride ourselves on staying in the loop on what’s going on in the beauty and wellness industry. My mom has always been passionate about skincare and self-care. As a Sephora consultant and licensed esthetician, she has filled me in on some pieces of advice in regards to what to buy, what to stray away from and good tips overall. We both share a love for makeup, self-care and skincare. Growing up with my mom being a Sephora consultant has shaped the way I take care of myself and the products I purchase for myself. 

Okay, enough about me. Let's delve into the tips my mother passed down to me! 

Explore New Brands!

One misconception that has stuck with me is that you must stick to one brand for all of your skincare products, and that’s just not true. However, the key to finding what truly works for you is to mix and match. Everyone's skin is unique, and different products from various brands can offer exactly what your skin needs. In the realm of beauty today, inclusivity is paramount. We recommend that you look for brands that offer various shades, products suitable for all genders and a welcoming stance towards diverse sexual identities. Beauty knows no boundaries. 

Price is NOT everything!

It's a common belief that expensive products must be the best for your skin, but this isn't always the case. Price does not equal quality. Instead of focusing on the price tag, which can put a dent in your bank account, we recommend that you delve deeper into the ingredient list. It’s useful to prioritize products that cater to your specific skin-care needs, whether it’s hydration, acne control or anti-aging benefits.

Don’t be afraid to scrutinize and investigate what’s being put into the skincare products you choose! Before adding a product to your regimen, ask yourself a question: Will it better my skin? The ingredients make all the difference in the world. By evaluating their potential benefits and possible harm, you can cultivate a personalized routine that works for you and your skin.

There is value in inexpensive gems!

One piece of advice that we tend to forget is the power of budget-friendly skincare and makeup. There's such a vast selection of affordable products that can work wonders for your skin, even if they lack a brand name or hefty price tag. Sometimes, hidden gems are worth all the hype. 

Consider clean brands! 

Sephora offers a variety of clean beauty brands; essentially, what that entails is natural, non-toxic, cruelty-free makeup and/or skincare products. Today, numerous brands are producing buildable, high-impact products that outperform the shade department too. 

Some brands to consider include Skinfix, Bite Beauty, Saie, Kosas and Summer Fridays. 

Less is more! 

When building your skincare routine, remember that less can often be more. You need to start with the essentials (cleanser, moisturizer and sunscreen) and gradually introduce new products (toner, retinol and serums) as you understand your skin's needs better. One thing to remember is that it might not be ideal to overload your skin with new products all at once since it can lead to breakouts and irritation.

In the world of beauty, makeup and skincare, there are no one-size-fits-all solutions. Your journey to flawless beauty starts with understanding your unique needs and preferences. Embrace diversity around you, prioritize your skin's health and always be mindful of the ingredients. We hope that these dos and don'ts will help you in your journey towards unlocking your own perfect beauty regimen.