Matcha Madness
Photo by Lydia Buckius; Cha Cha Matcha in NYC
Matcha has been around for hundreds of years with origins in Japan. The tea is typically used in Japanese tea ceremonies, which is why some matcha powders on the market are labeled as ceremonial grade. In the past and in some traditional communities today, the preparation and consumption of matcha are very formal. However, like many things, the United States has manipulated this beverage to serve the needs of the everyday consumer, making it simple to make and even easier to fall in love with.
While matcha certainly is very trendy right now, it is jam-packed with nutritional benefits too. The powdered tea is derived from the whole tea leaf, making it rich in antioxidants and lucky for us, caffeine. The specific antioxidants in matcha are believed to protect against heart disease and aid in the prevention of cancer and high blood pressure all while sharpening our focus and finding our zen.
Overall, matcha is a wholesome choice and will leave consumers feeling great. So, where can you find it? Luckily, due to its sudden popularity, matcha is available at most coffee shops and cafes. International chains such as Starbuckssell matcha; however, one thing to be aware of is that this retail chain does add sugar or other sweeteners to its matcha powder which does detract from the health benefits. Locally, The Blend and co. make a delicious matcha latte and on campus, Steepd offers a vegan matcha latte, available hot or iced.
Into making your own matcha creations? Starting with a high-quality matcha powder is key. These powders are pricey, but a little bit goes a long way. Two brands of make-at-home matcha powders that have been consistently good are Cha Cha Matcha, based in NYC, and Chamberlain Coffee, a beverage company created by Emma Chamberlain, a social media influencer. These powders are both sourced ethically and taste wonderful when prepared with dairy-free milk and fun-shaped ice cubes.
The verdict is in and not only is matcha trendy, but it is healthy and tasty too!
Show us your matcha masterpieces by tagging @theedgemag on Instagram.